Over half of the Hispanic workforce in the construction industry is foreign-born.

  • 62.1 million Hispanics (19% of all Americans).
  • 74 million projected Hispanic population by 2030. 70% of new homeowners are projected to be Hispanic between 2020 and 2040.
  • 78% of new workers are projected to be Hispanic between 2020 and 2030. Latino-owned businesses generate more than $500 billion in revenue annually.
  • Hispanic purchasing power in the US is projected to reach $1.9 trillion by 2024.

The language barrier can be a challenge for companies seeking to connect with Latinos in the construction industry. In 2018, there were over 700,000 Hispanic-owned construction firms, which generated over $120 billion in revenue.